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Transform your life in 3 steps as an international tutor

January 19, 20242 min read

tutoring online

Transform your life in 3 steps as an international tutor

I'd like to argue that running an international tutoring business can change your life in ways you might not have imagined.

Tutoring students from other countries is not only enriching, but you also get to choose the time of day you want to work.

Unfortunately, many tutors don't pursue this option because they don't know how to ge into the international market and they're not sure what overseas students might be looking for.

They often don't know the market exists in the first place.

From my experience working with tutors, so many struggle to create a presence that will bring them international clients for the following reasons:

  • Reason #1 They don't know where the clients are

  • Reason #2 They don't know how to reach them

  • Reason #3 They don't know what to offer them

  • Reason #4 They don't know how to price themselves or sell their services confidently even when they have found them

But there is a way to find international clients and to position yourself as an expert.

Here's how, step by step:

Step 1: Go to where the educational agents are

Given that 80% of Chinese families use educational agents to help find a school and tutor for their child, you should go to them first.

Start by looking on sites like the Boarding School Association which lists accredited agents that you can reach out to.

Step 2: Focus on your niche and show your expertise

Lots of tutors try to offer too many different services which can cause confusion

Offering too many things or not making your offerings clear enough can lose business before you've started. Put together a service guide which outlines your services and be as specific as you can. Agents want to work with experts.

Step 3: Be clear on your prices and hold your nerve

When you know what you want to offer and you know what you want to charge, be confident in sharing this.

Each of these steps will help you to provide agents (and therefore students) with services their clients need and will position you as an expert.

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Sarah Capewell

Sarah Academy is the Founder of Aster Academy, a mentorship programme expertly designed to support teachers to take the leap and start, run and grow a lucrative tutoring business.

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